Futuremark Games Studio has chimed in on what may one day be known as the great DRM Debate, and in an interview with CVG, criticized Ubisoft for punishing its paying customers.

Producer Jaakko Haapasalo believes DRM should be convenient and hassle-free at all times. “The question I ask myself with all DRM approaches is will it be more or less convenient for me, as a paying customer? If it stays out of my face, I’m cool with it. But if it gets in the way of being entertained, inconveniences me or seems unnecessarily restrictive then … well, it’s not like there is a shortage of other games demanding my attention.”

Is he alone? Not in the slightest, as company CEO Jukka Makinen wholeheartedly agreed with the statement. “Exactly. Whatever the DRM used, games need to be hassle free for those who have bought their copy the proper way. Taking good care of the customer is always better than chasing the thieves.”

At least one industry CEO agrees that games are “bought”.